Our Story

Founded in 2019,
Swaddles N Stitches was born with a simple mission to create products that are pure, practical and ethical. Giving the new parents a peace of mind at every step.

Today, we work with only the finest natural fabrics, lovingly crafted by skilled artisans who are respected, fairly paid, and supported. The result is heirloom-quality pieces that are soft on your baby’s skin, sustainable for the planet, and timeless enough to be passed down with love.

Swaddles N Stitches is more than just fabric — it’s a gift, from our family to yours. With every stitch comes so much love!

Our founder, Pranjal Dhoka, an apperal designer and a mother, was inspired after struggling to find safe, luxurious, and affordable fabrics for her first child. Later, when her first niece was born ( her Lucky Charm) , she felt even more strongly that what we wrap our little ones in should carry good energy and positive intention. Asking the tough questions about sourcing, fabrics, and processes, she realized there were no clear answers, so she decided to create them herself. What started as a small setup in her backyard soon grew into a brand built on research, love, and integrity.